8.7.14 / admin
It’s Time To Speak Up!
By: Wisconsin Volunteer Kim Bremmer
One of my favorite ways to start the day is at the counter of my favorite coffee place, ordering a grande triple shot caramel macchiato and a spinach and feta breakfast wrap. But I ALWAYS ask them to use regular eggs instead of cage-free eggs.
I am usually met with looks of question, not only from the barista but also from all the people in line with me. The response is always a disappointed, “I’m sorry, we can’t do that, ma’am.” I then smile and ask them to please pass on my message to the corporate office that I would like the choice.
But the best part is that I then have a captive audience for the next 20 seconds or so.
I use that time to explain that I prefer eggs from chickens grown in cages. I used to raise chickens outside, and I know how much they like to eat things out of the dirt, including bugs, grubs and more. I also have friends who have some really nice chicken barns, where they raise very healthy, happy birds in cages.
It’s time to speak up.
With less than 2 percent of the population actually farming today in the United States, we have opportunities every day to talk to about food production with a very large audience that has never actually “been there and done that.”
We now live in a time when the opinions of journalists and marketing that plays on emotions trump solid peer-reviewed science every single day.
All of this well-funded creative marketing wants consumers to buy the latest and greatest trend: organic, natural, GMO-free, rBST-free, cage-free, hormone-free, antibiotic-free, humanely raised, responsibly produced, and the list could go on and on. Consumers are led to believe that the latest buzzword must be good and conventional food production must be bad. But all of these strategically worded labels come at the expense of consumers’ trust in agriculture. The story of agriculture is being told by people selling stories, not by those actually involved in agriculture every day.
Well, it’s time for us to sell our story.
Another one of my favorite things to do is go to the grocery store either on Friday afternoons at 5:00 or Sunday mornings right after church. Some of my very best conversations about farming and food happen then!
It is so easy to strike up a conversation with someone comparing labels in the dairy aisle or meat counter and ask if they have any questions. I tell them I am simply a mom who understands the importance of feeding my family the healthiest food.
I also tell them I get the great opportunity to work on different farms every day. I can share my perspective on the different food-production practices because I work with all of them. The real tragedy is how truly scared people have become of food, even though we are producing the safest food in history, using fewer resources than ever before. My mission at every visit to the grocery store is to give people permission to not fear their food.
It’s time to speak up.
I am proud of conventional agriculture and not afraid to feed my family conventional food. I see how the animals are raised every day and how the land is cared for. I have friends who are organic farmers, but I would never pay more for the food they produce.
The biggest misconception is that a label means something is safer or healthier. A great example of this is the fact that added steroids and hormones aren’t even allowed in poultry production in the United States, yet consumers continually pay a premium for “hormone-free” chicken in the grocery store.
I believe that it doesn’t matter which production method a farmer uses because it is really the human element that makes all the difference. I always encourage people who have questions about agriculture to visit a farm instead of just “Googling” it.
Or ask a farmer by contacting a farmer-volunteer at www.commonground-bulk.flywheelsites.com. I could take you to visit a beautiful 35-cow dairy or a beautiful 3,500-cow dairy. Both use very different management practices, but both provide safe, high-quality food. If the farmers I see every day choose to do their job by responsibly using antibiotics, GMOs, rBST, cages and barns, I feel they should be able to. I don’t ever want to be forced to pay more for food with a fancy label when I understand the safety of conventionally raised food and get to see how it’s produced every day.
I am proud of agriculture today. You should be, too. Share the real story.
It’s time to speak up.